Ever since content marketing became a thing….well….was it ever not a thing? Like many things in marketing, content marketing was a timeless principle rediscovered in the digital age.
But I digress.
Anyway, ever since it became a thing, companies have been mindlessly churning out content for the sake of content. It's gotten so bad that you would be forgiven for gouging your eyes out the next time you see an "X Reasons Why A is B" post on the internet.
In all honesty, though, you wouldn't gouge your eyes out. You'd just ignore the article and move on, giving the company that published it some serious negative points.
The key thing to remember is that content marketing is about quality and not quantity.